Press releases

Legal & General Savings new Direct to Customer Director.

Geoff Towers - Managing Director, Platforms & Distribution
Geoff Towers
Managing Director, Platforms & Distribution

22 November 2011

Geoff Towers - Managing Director, Platforms & Distribution
Geoff Towers
Managing Director, Platforms & Distribution

Legal & General Savings, the retail pensions and investments business of Legal & General Group Plc, has appointed Allison Crawford in the new role of Direct to Customer Director, which will focus on growing the company’s direct to customer business.

Allison will be responsible for growing Legal & General’s direct channel, attracting and retaining our target customers and contributing to asset accumulation for our Savings business and our fund platform. 

Current assets under administration (AUA) for our Savings business are £62.3 billion (as at Q3 2011) and for Legal & General’s platform, which is called the Investor Portfolio Service (IPS), are £5.2 billion (as at 30 September 2011). 

Allison will report to Geoff Towers, Managing Director (Platforms & Distribution).

Geoff Towers said: “The strength of Legal & General Savings Q3 results, and the recent growth in AUA on our IPS platform, shows that our business is well positioned to meet the requirements of the retail distribution review (RDR). 

Allison brings a wealth of experience and knowledge in both financial services and direct to customer delivery and will focus on building our strengths to meet our direct customer needs. This does not mean that our distribution model has changed. As I have said before we remain absolutely committed to the adviser market first and foremost. We will continue to support advisers and help them manage the transition as we move closer to RDR. I look forward to working with Allison as we continue to grow our Savings business towards our strategic goal to be one of the UK’s leading savings providers in the post RDR world.” 

Allison Crawford - Direct to Customer Director
Allison Crawford
Direct to Customer Director



Allison Crawford commented; “"As we are seeing an increase in the number of direct enquiries from consumers we want to ensure we are able to provide these customers with a high quality service. We anticipate that the level of enquires is likely to increase as we move closer to the RDR implementation date. I look forward to the challenge ahead.”

Allison joined in her new role in October. Previously she was Group Marketing Programme Director of Standard Life Limited.

Notes to editors

The Legal & General Group, established in 1836, is one of the UK’s leading financial services companies. As at 30 June 2011, we were responsible for investing £370 billion worldwide on behalf of investors, policyholders and shareholders.  We also had over seven million customers in the UK for our life assurance, pensions, investments and general insurance plans.

For more information please contact:

Mike Connolly

Mike Connolly
PR Manager Savings

t: +44 (0) 1737 375365
m: +44 (0) 7802 503917

About Legal & General

Legal & General Assurance Society Limited.

Registered address:
One Coleman Street
London EC2R 5AA.
Registered in England 166055.