In our 2007 report, we highlighted the work that we are doing with our Product Development Model. One of the key elements of the model covers the use of customer research in product design. For our product rating, overall, we have seen a rise of three percentage points in our survey results since last year, but we still need to improve customer understanding of our products and investment returns.
Overall Product rating
Year on Year comparison of Legal & General Results and Industry Averages
Overall how would you rate the life, pensions or savings product that you purchased from Legal & General?
% Rating Excellent/Very Good
Base = All respondents
Some scores may be subject to rounding
Source: ORC International
